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Curated cultural experiences in The Netherlands

Journey Up creates custom group experiences across The Netherlands, from city walks and museum tours to countryside visits, canal cruises, food experiences and full travel coordination; always designed around the interests, rhythm and goals of each group.

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City Walks

Discover Dutch cities through architecture, history, local culture and the stories that bring each neighbourhood to life.

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Agri Holland

A journey through this agricultural country by showing what the future of farming could look like

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Art Museums

A journey through Dutch art, from Golden Age masterpieces to the hidden stories, symbols and details behind each canvas

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Sustainable Holland

A country that has led the world in new innovations and policies that strive to increase sustainability

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Music

An exploration of the Netherlands as an international music hub, from legendary venues to the scenes shaping today’s sound

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International Law

International Court of Justice and International Criminal Court in The Hague

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Science & Technology

An exceptional ecosystem for disruptive innovation and development in high-tech and science

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Where Culture Meets Innovation

Experience the Netherlands beyond the postcard — from rich history and local culture to the ideas shaping the country today.

Our Clients & Partners

We Work With Amazing Companies

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cultura en movimiento
Destination-Europe
March 24, 2023

The Power of Pedals: What We Can Learn from the Netherlands’ Bicycle Culture for Sustainable Tourism

The Power of Pedals: What We Can Learn from the Netherlands’ Bicycle Culture for Sustainable Tourism On March
Maria MoraledaBy Maria Moraleda
zeewar
March 17, 2023

Sustainably cultivating the future of food with the first seaweed farm in the Netherlands

The Pioneering Story of Zeewaar: The First Seaweed Farm in the Netherlands Seaweed is an amazing food source
Maria MoraledaBy Maria Moraleda